Wednesday, January 25, 2012

SMM Assignment 2

After reviewing the interviews with the group of people that use Social Media Marketing and other classmates blogs, i have found a few things they all share in common.

1. Always have fun with social media marketing. Many of the people that you social media sites do it for fun and connections. If people start to take it to seroius it becomes less fun and less people will visit it or read peoples' feeds. Firms should do the same. If they take to it to serious and put much pressure on people with their feeds and updates, people will be pushed away more and less attracted. Many of the reviews I have read state this and seems to be a basic principle to follow.

2. Keep your companies page/post updates with current news and products, but don't flood people with to much. Many firms will post updates about information that are really important, like leagues, products, news, updates, sales. Sports especially put this as a high value. They keep people update to date with stats and players just like Eva from Flat Track Derby. http://lccc-ciss-mzellers.blogspot.com/2011/07/social-media-marketing-interviews-eva.html

3. Get people to participate into the company or product. Maybe by asking them to participate in naming a product or trying for a contest. This gathers much interest. Maggie did this for one of her cupcakes and drew lots of attention. By having followers help name a cupcake they felt as if they help made it and will remember the cupcake. This provides almost a kind of attachment and feeling with the company and people, since they "sort-of" have a say in something the company does. http://lccc-ciss-mzellers.blogspot.com/2011/07/social-media-marketing-interviews_25.html


4.Do not offend people in anyway. This can be religon and polotics. The purpose is to draw in peoples interest and not push it away. This i find as a basic rule everyone should follow. I first read this in another classmates and understood it. No firms that want to attract and retain customers won't try to offend them. http://benb72.wordpress.com/

5.Provide feedback to people's questions or comments. This gives a good impression and creates people to spread the word around about you in a good manner. This can draw much attention to your site. The more attention that is drawn can lead to more sale of products, goods, or site traffic. If people don't keep up with updates or feeds, people may find them not as informational as they should be or a waste to have on there, which will lead to them being removed.

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