Week 8

HTC

I thought this youtube marketing video was pretty good. It show many of the features of the new phone that is to come. The background music is decent for the video also. It's not to loud or fast, but slow and soft, which is appealing to the ears. The colors selected, like for the font, seem to work good, because of usual color of the logos of the company match the same color. The video is also pretty quick. This makes the watching the video easy, by not having to watch a long video that might get boring after awhile. This could lead to the loss of viewers and even product sales. The ending of the video shows a link to find more information of the product, which is helpful and smart.

RED WOLF PRODUCTS

To start off , the spokesperson/speaker makes this marketing video effective. He is a quick talker but not to quick to be not understandable. He has a loud voice and keeps a good form during the video. The beginning scene is pretty cool also. This makes the company seem like they are really professional, with the digital effects. This makes the company more trustable.  The details that are given through the video are clear and straightforward. There's no information given that may confuse the viewers or make them not want to watch the rest of the video. I think this is one of the most effective and professional marketing videos I've seen yet.

Sage Fly Rod "One"



This video's strongest points for effectiveness in marketing is its clips of the rod in action, clips of the rod being built, and the speaches of the people that used it/make it. The visual effects at the beginning are professional and make the company look professional even more. The background music was also soothing and fit the video perfect. This video was another effective marketing youtube vide, and would even make me want to buy the product.

Conclusion

In conclusion I found some features of a youtube marketing video that make it effective. The background music is important. The music has to fit the video and not annoy the viewers. The spoke person, if one, has to look professional, knowledgable, and speak loud and clear. This is important when the customer needs to trust what the person is telling them about the product. The visual effects are also a plus. The more professional the visual effects, the more professional the video and the company look. A video with old technology or crappy effects, won't look appealing. Finally, a link or information about where to find out more information about the product is needed. This is important if a viewer wants to purchase the product, share it with friends, or just want to look up additional information or testimonials about it.